THE ROLLERCOASTER - UP AND TO THE RIGHT

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MANAGE THE UPS AND DOWNS OF STARTUP LIFE

Startup know-how for early stage founders. 5 minutes of actionable advice every fortnight.

We won't ever sell your data

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Andy Ayim - Founder

'Full of great advice and ideas from people who have walked the walk.'

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Anthony Catt - Founder

'Required reading if you want to make better decisions and avoid common mistakes.'

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Moha Bensofia - CEO

'Marcus has been the most important advisor not only to me but to the Mendi board, and that to me is invaluable.'

Previous posts

A medieval countryside scene of fox, deer and horse

Is your business an epic fairy tale or a modern fantasy? Feb 01, 2022

A child pushing an elderly man in a wheelchair in afghanistan

The $2 trillion start-up that failed Feb 01, 2022

A miniature tardis in front of a row of books

Are you ready to be a Time Lord ? Feb 01, 2022

Young millennials protesting angrily

Can you avoid being caught up in the culture wars? Feb 01, 2022

A folded US dollar banknote

Does your company pass the Turing Start-Up Test? Feb 01, 2022

A messy scene from a child's art table

How much time are you setting aside for creative play? Feb 01, 2022

A transparent cub sitting on a black and white dotted pattern

Are you solving a central problem or gaslighting? Feb 01, 2022

A lion and lion cub lying on the grass

Do Old Masters or Young Bucks win the start-up game? Feb 01, 2022

Two dice mid-roll

What is the probability your business will succeed? Feb 01, 2022

A man wearing a mad hatter costume

Malice in Wonderland: down the rabbit hole of start-up profitability Feb 01, 2022

Two hands shaking on a deal

Would you employ Jose Mourinho? (This is not a rhetorical question) Feb 01, 2022

A koala fast asleep in a tree

How to avoid the 15 year nap syndrome Feb 01, 2022

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